"Most business books offer anecdotes,
stories and sometimes obtuse perspectives that have little to
do with the reality of running a small business in the competitive
world of American commerce. Bulletproof Your Business offers
a refreshingly easy-to-read yet in-depth approach to the
daily challenges faced by just about every business owner in
that elusive
quest to turn revenues into profits. Every business owner in
America should buy and study this book."
-John Eckberg
Business/Career Reporter for The Cincinnati Enquirer
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here to preview the book!
Bulletproof Your Business is all about cutting risk
in a small business. It is a plain-English teaching guide and
workbook, with
an owner’s bias toward bottom-line value. Bulletproof is
your roadmap through the complex issue of risk, providing strategy,
tactics and tools to manage the universal risks that threaten
all of us. Bulletproof shows CEOs how they can control
risk (instead of being controlled by it) and how to delegate
the task of risk
management to a trusted employee, so the CEO can concentrate
on work that only she or he can perform. Then, Bulletproof trains
the new risk manager and provides the business model that will
be tailored to each company’s unique needs.
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