"Most business books offer anecdotes, stories and sometimes
obtuse perspectives that have little to do with the reality of
running a small business in the competitive world of American
commerce. Bulletproof Your Business offers a refreshingly easy-to-read
yet in-depth approach to the daily challenges faced by just about
every business owner in that elusive quest to turn revenues into
profits. Every business owner in America should buy and study
this book."
-John Eckberg
Business/Career Reporter for The Cincinnati Enquirer
"When it comes to small businesses, there is only one name
in the field and that is Brad Forsythe."
-Adriane Berg
Business Talk Radio Network
"Well organized and directly to the point, Bulletproof is a must
read for all small business owners concerned with protecting and preserving their
businesses"
-Cliff Roe
Managing Partner, Dinsmore & Shohl LLP
“As the owner and president of a small business, I need to make sure that
I have the time and the confidence to concentrate on growing my company. You
can’t do that if you’re always putting out fires. I can’t afford
to be bogged down by issues that take away that focus, which is why reading and
putting into action Bulletproof Your Business has made such a positive
impact in the growth of my company. A woman owned business has unique challenges,
but I have seen that by putting the recommendations of the Forsythe book into
practice, I have proactively lessened risks that may pop up when dealing with
my clients, my suppliers and even my employees. You can’t put a price tag
on peace of mind.”
-Tara Krapes
President, VESTA Executive Housing
"Starting and running a small business
is inherently risky, with some experts estimating that up to
90 percent of small businesses fail. The reason, according to
first-time author and successful entrepreneur Brad Forsythe,
is the ceause of the dichotomy between passion and reality. Forsythe
offers his expertise in the new book Bulletproof Your Business."
-Cincinnati Post
"Failing to manage risk will pillage your
passion. Brad Forsythe, small business expert and Bulletproof
Your Business author [said] "Businesses must convert
complex, chaotic work scenarios into documented, measurable processes.
If small businesses are not proactive to inevitable risks from
employees, suppliers and clients, they are doomed to fight fires
instead of building better mouse traps. In order for small business
leaders to put themselves in the best position possible, they
must have an aggressive risk management protocol in place."
-Black Enterprise
"Small businesses must proactively manage
risk. Brad Forsythe, speaker and author of Bulletproof Your
Business [said], the number one reason most small businesses
fail is because of a failure to proactively manage risk. Most
small businesses need to simply create a plan to manage and mitigate
their exposure, when then allows them to be more aggressive in
seeking opportunity. Anything that distracts from the sale of
more widgets is a negative to small business. Leading small business
executives have a plan in place that standardizes business processes
and manages the risk associated with legal, financial and human
resources issues."
-Women's Financial Network
“Brad has written a truly amazing resource
book that allows small businesses to mitigate their risks when
dealing with clients, suppliers and employees, and provides practical
tools that address these issues before they become big problems.”
-CBS Marketwatch
"Most folks get into business because it
is their passion, but all too quickly they find the realities
of actually running a business may have little to do with why
they started the business in the first place," Forsythe
said. "For the first time, small business owners and entrepreneurs
do not have to be afraid to take risks in pursuit of their passion.
The real issue is not risk itself, but rather how well risk is
managed. Risk and opportunity are linked commodities for small
businesses, but entrepreneurs must be able to take risks safely
- so they can concentrate on innovation and growth." Forsythe
spent twenty years searching for a risk management guide for
his small business. Failing to find it, he decided to create
and publish strategy, tactics and tools designed specifically
to work in companies with less than 500 employees.
-Seattle Post-Intelligencer
"A thought provoking read, presented in
an entertaining style. Many business books attempt to address
issues regarding small employer businesses, but few deliver
practical solutions that owners can really use. Brad has
addressed these issues and succeeded masterfully. I would
be shocked if any small business owners read Bulletproof and
don't
make changes to how they address risk in their organization."
-Jeff McGurk
President, Trinity Management Consulting,
Inc.
"Bulletproof helps me focus on just the
right risks so I can use my resources correctly for risk avoidance".
-Jim Mullaney
President, EDOC Services
“Not only did Brad’s book crystallize
and help me to identify many different risk concerns, it also
gave me a number of practical processes that I can use to reduce
or eliminate those risks.”
-Jeff Ahrnsen
Market Intelligence Group
"The straight-forward, by-the-numbers
tips Brad Forsythe offers in Bulletproof make it easier for
business owners to easily identify and reduce risks today,
so they can spend more time on the areas of the company that
produce bottom-line results — driving sales, improving
productivity, developing new ideas and, most important, generating
profits!"
- Dustin S. Klein, Executive Editor, Smart
Business Network
[Back to Top]
